Jake and Logan Paul had fans buzzing this week after hinting at a major announcement. Many believed they were finally set to fight.
JAKE AND LOGAN PAUL’S REALITY SHOW
But during a dramatic livestream, the YouTube-turned-fighter brothers revealed something else entirely—a new reality show called Paul American, according to USA Today.
The livestream started with the brothers play-fighting in a mansion. They traded punches, pulled dramatic faces, and then collapsed into a hug.
“I think we’re bad actors or something,” Jake admitted. Then, he pointed to a neon sign revealing their real surprise—Paul American will launch on 27 March on Max.
The show promises an inside look into their wild lives.
JAKE, LOGAN PAUL, BOXING AND WWE
It will also follow Jake’s preparation for his fight against boxing legend Mike Tyson. “You thought we were controversial before?” Logan teased. “I bet we get one season.”
For years, fans have speculated about a Paul vs Paul match-up. Both brothers built successful fighting careers—Jake in boxing and Logan in WWE.
Jake’s most recent bout was against 58-year-old Mike Tyson, which drew a staggering 108 million viewers worldwide, according to Hollywood Reporter.
Netflix called it the “most-streamed global sporting event ever” (Netflix, 2024).
POTENTIAL JAKE AND LOGAN PAUL FIGHT
But despite teasing a match, the Pauls insist they won’t fight—at least not yet. “Maybe we’ll do that one day,” they said.
The Paul brothers have come a long way from their six-second Vine videos. They built massive online brands, starred in TV shows, and launched businesses, according to MMA Fighting.
Logan co-founded the popular energy drink Prime and snack brand Lunchly. Meanwhile, Jake is expanding his men’s personal care brand W.
PRIME IN SOUTH AFRICA
In South Africa, Prime has gained a cult following, often selling out in stores.
The brand’s limited-edition flavours have fetched thousands of rands on resale markets. The Pauls’ influence continues to grow, even in unexpected places.
As the brothers popped champagne in front of their matching yellow sports cars, the live stream suddenly buffered.
PAUL AMERICAN
Then, it shut off completely. Fans were left confused, but the message was clear—no fight, just more reality TV drama.
With Paul American on the way, the brothers are promising a show packed with controversy, high-energy moments, and behind-the-scenes chaos.
Whether it flops or becomes a hit, one thing is certain—the Pauls know how to keep people talking.
HOW DO YOU FEEL ABOUT THE PAUL BROTHERS’ INFLUENCE ON POPULAR CULTURE?
Let us know by leaving a comment below, or send a WhatsApp to 060 011 021 1.
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