Zendaya has teamed up once again with Swiss sportswear brand On for their Spring 2025 campaign, Zone Dreamers.
This time, they’ve taken fans on a wild, sci-fi adventure set on a surreal space station.
ZENDAYA’S NEW CAMPAIGN
The campaign is a dazzling mix of retro-futurism and sleek fashion, starring Zendaya as an elf-alien hybrid with a striking pixie cut and prosthetic ears.
It’s imaginative, bold, and perfect for those who love a fresh, fearless style. The star of the collection is the new Cloudzone sneaker, co-designed by Zendaya, according to WWD.
The full collection includes crop tops, tights, jackets, and shorts, blending performance with high fashion.
THE COLLECTION
For South African fans, the Cloudzone sneaker is priced around R3,300, making it a stylish and practical choice.
Zendaya shared her excitement: “Working with On and Nadia Lee Cohen brought such a unique energy to this campaign.
It’s about bravery, friendship, and stepping outside your comfort zone. I hope it inspires everyone to dream bigger and move boldly.”
CONFIDENCE AND CONNECTION
Alex Griffin, On’s Chief Marketing Officer, added, “Zone Dreamers is a world where movement means confidence and connection.
It’s a reminder that when we move together, anything is possible.”
South African fans have been buzzing on social media. One fan tweeted, “Zendaya’s new campaign is everything! That space elf look is so fresh — love how it mixes sci-fi with streetwear.”
Another said, “The Cloudzone sneakers look super comfy and stylish. Can’t wait to get my hands on a pair here in SA.”
ZENDAYA, COURAGE AND COMMUNITY
The campaign’s message of courage and community resonates deeply in South Africa, where many are inspired to push boundaries and embrace new challenges.
Her authenticity, fashion sense, and ability to connect with fans have made her a beloved figure across generations and a frequent presence on lists of the most influential people.
FUTURISTIC SPORTSWEAR
With its futuristic style and empowering spirit, Zone Dreamers is more than just a campaign — it’s a call to dream without limits and move beyond the ordinary.
For those eager to explore this visionary collection, it’s available online and at selected retailers. Zendaya and On have once again proven that sportswear can be bold, beautiful, and full of heart.
WHAT DO YOU THINK OF ZENDAYA’S FUTURISTIC LOOK IN THE SPRING 2025 CAMPAIGN?
Let us know by leaving a comment below, or send a WhatsApp to 060 011 021 1.
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