MUSA KEYS: INSTGRAM
From divorces to marriages, along with numerous pregnancy announcements, this particular announcement by musician Musa Keys was one that nobody anticipated.
The record producer from Giyani also known as the “Tsonga Micheal Jackson,” has been going under fire for his fashion sense as some internet users alluded that he might be gay, and despite addressing those rumours, many users still felt that he was in the closet.
A person’s sexuality is never defined by what they choose to wear as for some people clothes are a way for them to express themselves or sometimes used as a form of expression.
Even though Pride Month is over, citizens need to continue to respect others’ sexuality and not assume that heterosexual people are part of the LGBTQIA+ community when they aren’t.
Despite his sexuality bringing a lot of controversy, Musa joins several celebrities who made pregnancy announcements this year.
Taking to X (formerly known as Twitter) he posted pictures of himself and a pregnant woman, and while users speculated that he was doing a pregnancy shoot, some users felt that it was part of a music video that he was shooting.
Love wins. pic.twitter.com/t7eDOm0evk
— Musa Keys (@MusaKeyss) November 7, 2024
Kanti wena 👀 I thought… Never mind
— Luu (@Luteendo) November 7, 2024
I have an ASK.. pic.twitter.com/7lfrBhwF2f
— Thato01 (@Thato_Reekae) November 7, 2024
The other team looking at her pic.twitter.com/A6ztnLOPrC
— Mr B (@Djbinvo1) November 7, 2024
While many are left confused by this announcement, one Instagram user did a great analysis on these saying:
“Being a social media manager, especially one who’s observant, has opened my eyes to just how easily people are swayed and how influential good PR can be. It’s fascinating to see how people interpret and respond to vague content, often jumping to conclusions based on minimal cues. For example, this post with a few pictures with no caption except a ring emoji, and people immediately started congratulating MusaKeys.
“The post just included an image of a pregnant woman, which (for some) sparks speculation that he is confirming rumours about his sexuality or even revealing he is expecting a child. Buh as someone familiar with media production, I can tell that these images likely come from a music video shoot.
“So, this could be less about his personal life and more about building hype for a new release, maybe a video storyline where he plays a romantic role or becomes a father. It’s interesting to watch how carefully planned ambiguity in posts can drive engagement and create excitement for an artist and MusaKeys and his team do it well.”
