International tourism back on track

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An estimated 1.4 billion tourists travelled internationally in 2024, indicating a recovery of 99% of the 2019 pre-pandemic levels, according to the latest World Tourism Barometer from United Nations Tourism.

A year of recovery and growth for tourism

International tourism showed significant recovery during 2024. Just four years after the devastating impact of the COVID-19 pandemic, the industry has rebounded impressively. The 1.4 billion international tourists recorded in 2024 represent an 11% increase over 2023, adding 140 million more travellers to the global count. This surge in travel has pushed the industry to 99% of pre-pandemic (2019) levels, with many destinations even surpassing their 2019 figures.

Middle East shows significant increase

Several factors contributed to this impressive recovery. Strong post-pandemic demand, robust performance from major tourism source markets, and the ongoing recovery of destinations in Asia and the Pacific have all played crucial roles.

The Middle East has emerged as a particularly strong performer, with international arrivals soaring 32% above pre-pandemic levels. Europe saw a 1% increase compared to 2019. The Americas have nearly recovered, reaching 97% of pre-pandemic arrivals, while Asia and the Pacific are at 87% and continuing to gain ground.

Africa saw a 7% increase in arrivals compared to 2019 and 12% more than in 2023.

International tourist arrivals are expected to grow 3% to 5% in 2025 compared to 2024, according to preliminary estimates.

Cape Town Airport exceeds 10 million passengers in 2024

Cape Town International Airport has achieved a significant milestone, surpassing 10 million passengers in 2024, welcoming a total of 10.4 million travellers. The airport saw a record-breaking 3 million international passengers, a 10% increase from 2023.

In a social media post, Mayoral Committee Member for Economic Growth and Tourism, James Vos, highlighted the achievement. He thanked the team at the airport.

“A big thank you to the team at Cape Town International Airport for their continued hard work in ensuring our airport remains a world-class gateway for travellers.”
Mayoral Committee Member for Economic Growth and Tourism, James Vos

The achievement clearly emphasises the city’s increasing appeal to both domestic and international visitors. The surge in international passenger numbers is particularly noteworthy, reflecting the growing demand for travel to Cape Town.